Who it is for / Real estate agents
AI TikTok Videos for Real Estate Agents
Most buyers and sellers pick an agent they have seen before they need one. Showing up on TikTok and Reels every week builds that familiarity, but filming yourself between showings is hard to keep up. MRKT DEPT makes short, useful videos — buyer tips, neighborhood guides, what is happening in your market — with an AI spokesperson, and posts them for you.
Why social media is hard for real estate agents
Content stops whenever showings and closings pile up.
Listing posts alone do not build an audience.
Being on camera every week is the part most agents skip.
5 video ideas that work
Three questions to ask before making an offer.
A 20-second guide to one neighborhood you know well.
What first-time buyers get wrong about closing costs.
How to prepare a home for photos in one weekend.
Myth vs fact about the local market this season.
Example hooks
“Ask this before you make an offer — most buyers don’t.”
“The one neighborhood buyers keep overlooking.”
“First-time buyers forget to budget for this.”
Want more for your own business? Try the free TikTok hook generator.
A sample 20-second script
Hook: Most first-time buyers forget to budget for this, and it can be thousands at closing.
What changed: Closing costs are separate from your down payment — lender fees, title, prepaid taxes — so ask your lender for an estimate on day one.
Call to action: Buying this year? Send me a message and I’ll walk you through the numbers.
How MRKT DEPT does it for you
Tell it about your business in a short web chat (or paste your website).
It researches your niche, plans your posts and writes each script.
It produces vertical videos with an AI spokesperson, captions, a hook title and your brand card — no filming.
You review each post; approved posts go out to TikTok and Instagram on your schedule.
Plans start at $79/month for 12 videos; Dominate is 60 videos a month for $299 — about $5 a video. See plans.
Questions
Will the advice be about my market?
You describe your area and the kind of clients you work with during setup, and MRKT DEPT plans content around them. You review every post, so nothing goes out that does not fit your market.
Does it replace my listing videos?
No. It keeps you visible between listings with educational and local content; your listing tours can sit alongside it.